We traveled to Insparta, Turkey, known as the “City of Roses”, home to the world’s largest Damask rose harvest, where we beautifully captured each step of the 200-year-old artisanal tradition of rose distillation. Starting with the farmers handpicking the blossoms just after the morning dew and following the passionate ritual and science of extracting rose oil and rose water, this commercial brings the brands sensorial experience to life and shows how quality is infused into Fresh Rose Hydrating Skincare products.